ProgramsTech Track
AI in Sport Management
An immersive week on how AI is changing sport management. Three phases each day: Explore, Apply, Connect. Hands-on Business Intelligence workshops and real sport-tech cases.
Barcelona, Spain 5 days + 30-day Toolbox From USD 3,080
Starts with the Toolbox
Lifestyle & Mindset Toolbox, 30 days online
Every program starts with the Lifestyle & Mindset Toolbox. A 30-day online journey that builds structure, goals and lasting habits. You do the work before you ever step on the pitch.
Highlights
- 30-day Lifestyle & Mindset Toolbox (online)
- Explore + Apply + Connect daily structure
- Senior Lecturer Raúl Peláez (Founder/CEO Ailite, ex-FCB, FIFA consultant)
- Guest Expert José Luis Beltrán (Digital Transformation, FC Barcelona)
- Visits: FCB Museum, Olympic Museum & Barcelona Sports Hub
- Final project + presentation with feedback
Schedule
- 1
Phase 0, Toolbox (30 days online)
- Daily micro-lessons
- Goal map
- Weekly check-ins
- 2
Day 1, AI: the new muscle of the Sport Manager
- What AI really is and why it matters
- Concepts: AI, BI, automation, data-driven management
- Workshop: Intro to Business Intelligence
- 3
Day 2, Tools that amplify management
- BI, visualisation, segmentation
- Ticketing, partners, event revenue, marketing
- Workshop: real data dashboards
- 4
Day 3, Predicting the future
- No-code machine learning
- Predict attendance, sales, renewals, sponsorship value
- Workshop: basic predictive models
- 5
Day 4, The field meets the office
- Performance, injury prevention, scouting, training tech
- Workshop: integrating diverse data sources
- 6
Day 5, Evaluate, apply, lead
- Build an AI proposal for a real sport organisation
- Present and receive feedback
The S · E · T learning flow
How this program fits the SET method
Every Student Travel program follows the same four-step rhythm, from mindset to method to mastery.
- Phase 0
Lifestyle & Mindset
30-day online Toolbox: structure, goals, habits.
- Education
Masterclasses
Lectures, cases and certificates from world-class institutes.
- Sports
On the pitch & in the venues
Cruyff methodology, club visits, scouting & analytics.
- Travel
Culture & connection
Curated transfers, cultural visits and a global network.