Cruyff Sport Study Trip | Mega Events, Facility Operations & Football Business
Five days inside the business of football and live sport. Venue operations, mega-event delivery, Cruyff Football methodology, commercial strategy and scouting. With real club cases from Valencia CF, Real Zaragoza and FC Barcelona.
Lifestyle & Mindset Toolbox, 30 days online
Every program starts with the Lifestyle & Mindset Toolbox. A 30-day online journey that builds structure, goals and lasting habits. You do the work before you ever step on the pitch.
Highlights
- 30-day Lifestyle & Mindset Toolbox (online) included
- Sport Facility & Sport Event Management
- Venue Operations + cases: Valencia CF & Real Zaragoza
- Football Business, Commercial Management & Strategic Planning
- Cruyff Football Methodology + Scouting + FC Barcelona case
- Visits: Camp Nou & FCB Museum, Olympic Stadium, RCDE Stadium, Badalona Olympic Pavilion
Schedule
- 1
Phase 0, Lifestyle & Mindset Toolbox (30 days online)
- Daily micro-lessons
- Personal goal map
- Weekly check-ins
- 2
Day 1, Monday
- 8:30 Official welcome at Johan Cruyff Institute
- 9:00 Talk, Introduction to Football Business
- 10:30 Lecture, Sport Facility Management
- 12:00 Lecture, Sport Event Management
- 13:00 Lunch at Johan Cruyff Institute
- 15:00 Visit FC Barcelona Museum & Spotify Camp Nou
- 19:00 Opening dinner
- 3
Day 2, Tuesday
- 9:00 Talk, Venue Management and Operations
- 10:30 Lecture, Case Valencia CF
- 12:00 Lecture, Case Real Zaragoza
- 13:00 Lunch at Johan Cruyff Institute
- 15:00 Visit Olympic Stadium & Olympic Museum (Montjuïc)
- 17:00 Transfer to hotel, free time
- 4
Day 3, Wednesday
- 9:00 Talk, Football Business
- 10:30 Lecture, Commercial Management in Football
- 12:00 Lecture, Strategic Planning in Football
- 13:00 Lunch at Johan Cruyff Institute
- 15:00 Visit RCDE Stadium
- 17:00 Transfer to hotel, free time
- 5
Day 4, Thursday
- 9:00 Talk, Cruyff Football Methodology
- 10:30 Lecture, Cruyff Football Methodology
- 12:00 Lecture, CSR in Sport
- 13:00 Lunch at Johan Cruyff Institute
- 15:00 Visit Badalona Olympic Pavilion
- 17:00 Transfer to hotel, free time
- 6
Day 5, Friday
- 9:00 Talk, Scouting
- 10:30 Lecture, Case FC Barcelona
- 12:00 Final presentation
- 13:00 Lunch at Johan Cruyff Institute
- 15:00 Free time, then closing dinner
- 19:00 Closing dinner
The S · E · T learning flow
How this program fits the SET method
Every Student Travel program follows the same four-step rhythm, from mindset to method to mastery.
- Phase 0
Lifestyle & Mindset
30-day online Toolbox: structure, goals, habits.
- Education
Masterclasses
Lectures, cases and certificates from world-class institutes.
- Sports
On the pitch & in the venues
Cruyff methodology, club visits, scouting & analytics.
- Travel
Culture & connection
Curated transfers, cultural visits and a global network.